Entries by Catherine Rickwood

Beyond the Great Australian Dream

For decades, Australians have held home ownership to be the mark of status and success in life. However, this ignores the more basic and fundamental role of owning our own home, including physical shelter; physical and psychological wellbeing; and a source of wealth that can facilitate financial security. With home ownership on the decline, what […]

Mind the gap: Does your organisation have the capability to deliver against the customer pain points of the over 50’s?

Mind the gap. If you’ve ever caught the London Underground, this cautionary warning would be familiar. ‘Mind the gap’ is also a valuable analogy for customer pain points in business. A desire to understand and focus on the customer experience (CX) or user experience (UX) is the language of marketers – online or offline. Simultaneously, […]

Can financial planners change the conversation about ageing and retirement?

Yes! In fact at the recent Professional Planners Post Retirement Conference I suggested that financial planners (FP’s) had both an opportunity and responsibility to dig deeper with their clients on understanding ‘retirement’. Typically, clients are seeking clarity about their financial situation. However, in digging deeper, FP’s are likely to discover that their clients haven’t considered […]

3 ideas for relevance in retirement

If you’ve heard the term “relevance deprivation” you may be older and possibly retired. Alternatively, you may be between jobs or a parent who has become an “empty nester”.  Regardless of your situation, remaining relevant is an individual responsibility.  And it can be challenging. I’ve written before about my dislike of the word ‘retirement’. One of […]