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Do this ONE thing for a longer, healthier life

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Longer, healthier lives already exist. However, we don't necessarily…
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3 reasons to take a parent or older person to work for a day

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Taking a parent to work for a day sounds like something we did…
intergenerational community
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Intergenerational understanding

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It's well known that baby boomers often feel invisible. Often…

6 benefits of older entrepreneurship

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Becoming an entrepreneur in later life is an attractive proposition…
Judy Dench Exotic Marigold Hotel
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Judy Dench rejects ageing. Do you?

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I admit it.  I'm a Judy Dench fan - particularly in her recent…
5 things worse then dying
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5 things more scary than dying 

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It’s reasonably well-known that many people fear public speaking…
Over 50 paradox
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The 5 paradoxes of ageing & stereotypes

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Ageing is the opposite of the term WYSIWYG: ‘what you see…
Wonder Woman
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I am woman: Hear me roar!

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For many women turning 50 is a time of discovery. There’s a…
Three sisters group
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3 reasons why Baby Boomers are ignored

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Right now approximately 15% of Australia's population is over…
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Baby Boomers & Millenials - Same or Different?

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The advantage of generational labels is that they tell us when…
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How old is old?

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“I don’t feel my age.” Old isn’t a number. Old…
three sisters group who is the 50 plus market
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Who are the over 50's in Australia?

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The over 50's are a third of Australia’s population. In…